INDEPENDENT THINKING. ENGINEERED GROWTH.LONDON, UK 00:00:00

Growth systems
and automations
for B2B
companies.

We build the systems that fill your pipeline.
Then take the manual work out of running them.

FIG. 01 — THE GROWTH CATALYSTLIVE RENDER
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01 / PROFILE
Founder-led.
Engineer-built.
UK + US.
02 / SPECIALISMS
Growth systems
AI & automation
Web & search
03 / THE APPROACH
Find the friction.
Build the system.
Make it compound.
EXPERIENCE, BEFORE THE LAB
Sainsbury’s / DATARyff / MLUCLH / NHSMicrosoft Azure / AI AWARD
01 / FIELDWORKLESS THEORY. MORE EVIDENCE.

Out of the lab.
Into the real world.

Systems with a job to do.
And work to show for it.

EXPERIMENT 001 / INTERNAL AI GTM

5,000 leads a week.
Six hours back.

Our own pipeline is the proof of concept. An AI agent finds the right prospects, does the research and gets personalised outreach ready to go. We run the system we sell.

CLIENT
Pattrned Labs
STACK
Claude Code · Apify · Instantly
Pattrned Labs / PIPELINE ENGINE WORKFLOW / 04 STEPS
IDEAL-CUSTOMER LEADS SOURCED5,000≈ / WK
01SourceAPIFY
↓
02Research + personaliseAI AGENT
↓
03Check + verifyQUALITY GATE
↓
04Campaign-readyINSTANTLY
BACKND: MANAGER / EXTRACTION
The deal.
Decoded.
PRODUCER AGREEMENT
SCHEDULE A
KEY DEAL TERMS EXTRACTED
TRACK DATA STRUCTURED
SOUNDEXCHANGE PER TRACK
002 / BACKND: MANAGER MUSIC INDUSTRY SAAS

From contract language
to usable deal data.

AI contract analysis turns producer agreements into structured Schedule A outputs. Less digging. A clearer view of the deal.

FIVE OAKS ACCESSSEARCH VISIBILITY
GOOGLE RANKINGSTop 3

Two keywords.
Within three months.

ILLUSTRATIVE / NOT A TRAFFIC CHART
003 / FIVE OAKS ACCESS UK TRADES

The right searches.
A place near the top.

A growing service-page footprint and a proper measurement setup. Search work that puts a trade business where customers look.

The work index (07)

A RUNNING RECORD
All selected Pattrned Labs projects, their sectors and technology
CLIENT / PROJECT SECTOR SYSTEM / STACK View details
Our own lab Claude Code / Apify / Instantly
Music industry SaaS AI contract analysis
UK trades SEO / Search Console
Ecommerce TypeScript / React / Vite / Shopify Storefront API
Music / TM88’s label TypeScript / React / Vite
Agency TypeScript / React / Vite
BBQ catering TypeScript / React / Vite
02 / CAPABILITIESA SMALL LAB. A COMPLETE TOOLKIT.

Less friction.
More forward.

From your first touchpoint to the work behind the scenes. We connect the parts that should have been talking all along.

BUILT FOR B2B SAAS, AGENCIES,
PROPERTY FIRMS & TRADE BUSINESSES.
01

Outbound growth systems

Get in front of the people who can say yes. We build the engine that turns your ideal customer profile into relevant conversations.

  • Lead sourcing & list building
  • AI-researched, personalised cold email
  • Sending infrastructure & deliverability
  • Meetings with decision makers
Build your pipeline
02

AI agents & automations

Give the repetitive work somewhere else to go. Connected systems qualify leads, keep follow-ups moving and make the numbers visible.

  • Lead qualification & follow-up
  • CRM setup & connected workflows
  • Reporting dashboards
  • Internal workflow automation
Find your bottleneck
03

Custom AI builds

Turn the knowledge in your documents into something your team can use. Purpose-built tools, grounded in your data and tested for the job.

  • Production RAG systems
  • Retrieval, embeddings & evaluation
  • Document & contract data extraction
  • Internal AI tools
Talk through a build
04

Websites & search

Be easier to find. Harder to forget. Fast, carefully built websites that turn attention into a useful next step.

  • Conversion-focused websites
  • Headless Shopify storefronts
  • Local SEO & service pages
  • Website & search audits
Make your website work
03 / EXPERIMENT PROTOCOLGOOD SYSTEMS ARE BUILT. THEN PROVEN.

A method to
the making.

Clear questions. Small experiments.
Evidence before expansion.

  1. P—01

    Observe

    Follow the work. Find where time, leads and attention fall through the cracks.

  2. P—02

    Hypothesise

    Pick the highest-value problem. Define what a better result would look like.

  3. P—03

    Build

    Ship a focused system. Put it in the hands of the people who will use it.

  4. P—04

    Measure

    Look at what changed. Test the quality, the time saved and the pipeline created.

  5. P—05

    Scale

    Keep what works. Refine what doesn’t. Expand with a reason.

LAB PRINCIPLES

How we think.

  1. 01

    Useful beats impressive.

    A clever demo is nice. A system your team relies on is better.

  2. 02

    We’re our own test subject.

    Our own pipeline runs on the kind of system we build for you.

  3. 03

    Build for the handover.

    Clear logic, understandable systems. No mystery box required.

  4. 04

    Automate the work. Keep the human.

    Give people more room for judgement, relationships and good ideas.

04 / THE PERSON BEHIND THE PATTERNFOUNDER-LED. FROM THE FIRST CALL.
David Isoka, founder of Pattrned Labs
FIG. 02 / DAVID ISOKAHERTFORDSHIRE, UK
David.ENGINEER BY TRAINING.
BUILDER BY DEFAULT.

I build the system.
I understand
the attention.

I’m David. Software engineer, AI consultant, and the person you’ll actually work with.

I went independent in 2024 after leaving Data Engineering at Sainsbury's. Before the days of ChatGPT I was machine learning Engineer at Ryff. A US AI startup. But I've been in this space since the age of 16, and I have done everything from network engineering to IT deployments with the NHS at UCLH, real systems with real users, real consequences when things break.

I studied Software Engineering with an AI specialisation at Nottingham Trent, focused on computer vision and CNN training, and finished with a Microsoft Azure AI High Achievers award. Since then, I’ve shipped production RAG systems—from retrieval and embeddings to evaluation—and I build with AI coding agents like Claude Code every day.

The other half of my brain makes things people watch. I’ve created cinematic lifestyle content as King Isoka since 2019, with one reel passing 10 million views. Engineering taught me how systems work. Creating taught me how attention travels.

Pattrned Labs brings those two worlds together. I’m based in Hertfordshire, working with businesses across the UK and US. And yes, our own pipeline runs on the same kind of system we build for you.

Meet w/ David
EDUCATION

Nottingham Trent University

Software Engineering · AI specialisation
RECOGNITION

Microsoft Azure AI

High Achievers award
FOUNDATIONS

ML. Data. Networks.

Production RAG · Computer vision · CCNA
NICE WORDS. REAL PEOPLE. :)
“[PASTE REAL CLIENT QUOTE]”

[NAME]
[ROLE], [COMPANY]

AWAITING A REAL QUOTE.
NO LAB-GROWN TESTIMONIALS.
05 / YOUR NEXT EXPERIMENTSTART WITH A CONVERSATION.

Let’s make
growth happen.

Bring us the bottleneck.
We’ll bring an engineer’s curiosity.

Book a discovery call hello@pattrnlabs.com
DISPATCHES FROM THE WORKBENCH

Lab Notes

Things we’re building. Things we’re learning.
Occasionally, things we broke first.

Pattrned Labs